connecting meaningful relationships
since 2015

amytfleur

Intentional design

Inspire mindful gifting and deepens connection

Crafted with care

Quality is at the heart of what we do

A team with a goal

People who value people above profits

Amyt Fleur’s story began in 1999, when my late paternal grandmother—firm in her ways—dragged me to Sunday Buddhism class and made me learn floral arrangement. I didn’t know it then, but that was my first glimpse into the world of flowers.

In 2011, I started part-timing at a flower shop in a neighbourhood mall, inspired by my grandma’s love for flowers. I never mastered the craft in time to gift her a bouquet before she passed away from breast cancer, but I continued learning from florists across Singapore, building on that early spark.

Amyt Fleur officially bloomed in 2015, when I began crafting modern, affordable bouquets for university peers who couldn’t afford the premium arrangements I used to make at my old workplace—using supermarket flowers, creativity, and heart.

In 2018, with the unwavering support of my family—especially my dad and my late mum—I took Amyt Fleur full-time, sharing a studio with friends in the wedding industry at Pearl’s Hill Terrace. A year later, we moved into a bigger space at Prosper Industrial Building—and the rest is history.

Amyt Fleur has always been rooted in creating meaningful gifts in the form of flowers. Since ancient times, flowers have spoken a universal language—one without barriers. We’re not here to chase trends or capitalise on dates. To us, every occasion holds meaning, and flowers can be the language that speaks when words fall short.

To all past and present clients, friends, florist peers, and supporters—thank you for believing in Amyt Fleur and helping us grow from a home-based passion into a decade-strong floral journey.

With love,
Amy T. (T for Tan)